Session 7 Junyan

Develop ideas of where you could incorporate the use of scenario planning in your organization. 

Background Information

Nowadays, library places much emphasis on translating to the digital library. A digital library is a library in which collections are stored in digital formats (as opposed to print, microform, or other media) and accessible by computers. The digital library may be stored locally, or accessed remotely via computer networks. A digital library is a type of information system.

Resource 20 Steve Jobs' 2005 Stanford Commencement Address

Drawing from some of the most pivotal points in his life, Steve Jobs, chief executive officer and co-founder of Apple Computer and of Pixar Animation Studios, urged graduates to pursue their dreams and see the opportunities in life's setbacks -- including death itself -- at the university's 114th Commencement on June 12, 2005.

Resource 19 Social Media Has Evolved Into the Art All Become of Storytelling, And We Must Masters of It

To understand how this concept can be applied, it’s useful to look at the evolution of storytelling and the role in which it’s played throughout different societies, as well as the media employed to communicate the story. Storytelling is often thought to have originated in Mesopotamia, where shamans would tell stories orally as a means of teaching and entertaining communities.


This paper gives us some detailed information regarding
1.The history of storytelling? 
2.How this applies to social medias?
3.Our story must looks beautiful?
4.Why our story must have talkability?
5.Why our story must be living?


Web address: Social Media Has Evolved Into The Art Of Storytelling, And We Must All Become Masters Of It.

Resource 18 Leveraging Digital Storytelling and Social Media to Build Your Organization & Network

Leveraging Digital Storytelling and Social Media to Build Your Organization & Network




Digital storytelling and social media have taken the communications world by storm. This video presented by Charlotte Hill shows the importance of storytelling and social media to key organizational decision makers, in order to begin building a story database and social media presence for your organization and create a strategic communications timeline around an upcoming moment of opportunism.

Resource 17 Storytelling: Transforming 21st Century Organizations

Storytelling: Transforming 21st Century Organizations

Narrative and storytelling play an enormous role in our modern economy and in public and private sector organizations.

Michael Shadow gives a whole introduction of how narrative works in public agencies and how managers/leaders can create a compelling narrative. Participants will learn the qualities of a good narrative, the process for discovering their own story and how to script a story that unites ideas with emotions.

For more detailed information, please click here.